We take data protection seriously: We only process personal data if this is necessary for the provision of a service or an offer or if you voluntarily provide it. We also protect your data with the help of technical and operational security against accidental or intentional manipulation, against loss, destruction or access by unauthorized persons. We regularly review and modernize these arrangements.
We only transfer your personal data to third parties if the transfer is necessary to fulfill our contractual obligations to you, we are otherwise legally authorized or obliged to pass on or you have given us the appropriate consent. To provide our service, selected personal data can be communicated to certain departments within our company. This includes employees in the accounting, product management, marketing and IT departments.
In certain cases, we also use external service providers or affiliates who are commissioned by us to process data for us in accordance with instructions. Such service providers are contractually obliged by us as processors in accordance with the strict requirements of the GDPR, in particular Art. 28 GDPR, and they may only process your data for the purposes specified by us and explained in this data protection declaration. Order processors we use provide us with the following services in particular: subscription management, registration service (s), payment service (s), printers, hosting, lettershop and newsletter dispatch.
Tracking and cookies
We use tracking tools and cookies to offer you the best possible experience when you visit our website and use our apps and digital offers.
On our websites and apps you will find elaborately researched information, which we provide to a considerable extent free of charge. The marketing of advertising space on our website enables us to keep these offers largely accessible in this form for everyone, thereby making a significant contribution to the transfer of knowledge, information to the public and exchange of views. When it comes to the user-related display of advertising material, we are guided by the selections that are also common in print areas, for example, in that advertising environments or target groups can be booked.
This data is passed on to our hosting and marketing service providers as well as to companies within our group of companies.
If you do not want third-party cookies to be stored on your computer, you can deactivate the corresponding option in the system settings of your browser. However, the exclusion of cookies can lead to functional restrictions of our digital offers. You can also deactivate individual cookies. You can find out more in our cookie overview.
Tracking for usage analysis
In the usage analysis, we collect information about the use of our websites and the behavior of the users on them, e.g. website visits, duration, origin or error messages. We do not store any information that allows the user to be identified. The information collected is only aggregated and thus evaluated anonymously.
We process your data in order to develop our website and offers according to your usage habits and to see which categories and texts are read more on our website or how our navigation is received by you.
In addition, we track the individual use of our offers to enable the offer of subscription models with intensive use. If you are logged in, the measurement data will be linked to the data in your digital account so that we can evaluate how often you use which texts and other offers with us. This data is only analyzed according to user groups. Individuals who could access individual data are instructed to make such accesses only to secure system operation and for billing purposes.
When you subscribe to newsletters and messengers
You will receive newsletters from us with news and current news from our editorial team and about our product range if you explicitly order these newsletters. Your personal data will then be processed with your consent in accordance with GDPR instead. This also includes the use of search agents, for example on our marketplaces.
We evaluate your clicks in newsletters with the help of so-called tracking pixels, i.e. invisible image files. These are assigned to your email address and are linked with their own ID in order to clearly assign clicks in the newsletter to you. The user profile should serve to be able to tailor the newsletter offer to your interests. We record when you read the newsletter and which links you click on, and infer an interest profile from it.
You can unsubscribe from any newsletter at any time and revoke your consent to the sending and evaluation by clicking on the corresponding link at the end of the respective newsletter or emailing firstname.lastname@example.org – however, you will then no longer receive a newsletter
Data protection information in the terms and conditions
Our general terms and conditions also contain data protection information. In these, it is again shown in detail how, in particular, the processing of your personal data takes place, which we need to carry out the contracts and for the purpose of an identity and credit check.
Links to other websites
We link to websites of other providers or have elements of yours integrated with us. This data protection declaration does not apply – we have no influence on these pages and cannot control that others comply with the applicable data protection regulations.